Mast General Store Blog

12.04.25

Stuff for Stockings

In these modern times, there aren’t as many reasons to hang our stockings “by the chimney with care.” That is until Christmastime arrives, and then we all want the biggest,...
Inspiration, Mast Family Favorites
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10.22.25

Layer Love with Share the Warmth in November

Each year, Columbia Sportswear teams with Mast General Store to gather gently loved coats and jackets for our neighbors who need them for the coldest part of the year. Columbia...
At Home, Inspiration
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05.29.25

45 Years Ago: The Cooper Family Legacy

This week we’re joining Mr. Peabody and stepping into the Wayback Machine. As he adjusts the dials to get us to Valle Crucis in late 1979 and early 1980, we’ll...
Adventure, Behind The Scenes, Inspiration, Local Flavor, Mast Family Favorites
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05.22.25

Preserving the Irreplaceable Places

On Saturday, June 7, all Mast Store locations will host representatives from a community land trust partner. To support the important work that they do, each store will donate 20%...
Inspiration, Local Flavor
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05.08.25

Stars of the Mountains

Fireflies are a sure sign that summer is here. There are about 150 species of fireflies in the United States and Canada, but there are some that have special qualities...
Adventure, Inspiration, Local Flavor
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04.24.25

5 Activities to Treat Mom this Mother's Day

Give a thoughtful present with heartfelt sentiments, write a card that describes a special memory you share, or go all out for Mom and tailor-make the day’s events for her...
Adventure, At Home, Gardening, Inspiration
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